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How to Create a VIP Experience With Red Carpet Hire
Opt for red carpet hire to give your guests the VIP experience!
The most important element of any event is to make guests and attendees feel important. You can enhance the overall event experience from the start by warmly welcoming the attendees and making them feel special. One of the key ways to elevate guests’ satisfaction and also improve the aesthetic of your event is to choose red carpet hire.
Red carpets are a signature symbol that radiates luxury. From Hollywood premieres to fancy galas – you’ve probably noticed a red carpet at every event that truly makes noise. Therefore, if you’re looking to add in a red carpet at your next event, we’ve got the perfect guide to help create a VIP experience for attendees that you want to impress!
Why Invest in a Red-Carpet Hire?
Whether you’re hosting a corporate event, a film premiere, a wedding, or any other high-end party, investing in a red-carpet hire might be the smartest decision you will make this year.
Contrary to what many event executors may believe, a red carpet hire isn’t simply a floor covering that makes your event look fancier – it also has a psychological impact. Once your guests walk into the venue on the red carpet, they’re stepping into an experience, one that makes them feel noticed, seen, and welcomed.
Let’s see the other reasons to invest in red carpets:
Cost-Effective Luxury
Purchasing a red carpet can be an unnecessary cost that can easily be avoided, especially because there’s no need to purchase a red carpet for a one-off minute when you can rent one for a fraction of the original price.
Enhance Event Aesthetics
A red carpet is the perfect aesthetic for any event. Not only does it serve as a stunning backdrop for important events, but it also adds a touch of sophistication and luxury.
Boosts Brand Image
Yes! You read that right. A red carpet is essential for corporate events to elevate professionalism and luxury while also boosting brand image for the target audience.
How to Create a VIP Experience with Red Carpet Hire
Let’s break down how you can create the perfect VIP experience for your guests with a red carpet hire.
Setting the Stage: Choosing the Ideal Location
The first step whenever you’re planning to host a luxurious event is to select the perfect location. The venue you pick must fit well with your event’s theme and style. Some common choices for venues when hosting fancy events include historic ballrooms, rooftop terraces, or elegant banquets. The venue you pick must transport the attendees to a world of glitz and glamour the second they step onto the red carpet!
Carpet Length and Width – Consider Carefully!
One of the first steps before finalising that red-carpet event hire contract is to measure your space properly and accurately. A carpet that’s too short or narrow may disrupt the overall layout and aesthetic of the venue.
In fact, it is preferable to opt for carpets that are longer and wider so guests can easily mingle and even stand in groups for photographs. Usually, red carpets happen to be 1 to 2 metres wide. However, you may need to hire longer and wider carpets depending on the size of your venue.
You can also consult with the hiring company to get their insight on what they think would be more appropriate for your venue size and layout.
Design and Décor
Investing in a red carpet to elevate the event experience is smart. However, that’s not where the matter ends. To truly make your event a success, you will need to think beyond a carpet.
Consider carefully picking the design and décor for the venue. One of the best ways to ensure a stunning décor is to think of a theme depending on the event type and go from there. Many rental companies also offer themed event packages consisting of décor and furniture items based on themes.
Other elements to carefully think through include the lighting and furniture. Lighting is crucial to ensuring the aesthetic of the event. Add in a touch of festoon lights for outdoor garden parties or moving head and LED lighting for that dazzling party glow.
Additionally, furniture determines how comfortable your guests feel throughout the event and whether the aesthetic and theme are consistent with the overall layout. Furniture hire also offers a wide variety of options to choose from. For instance, think Chiavari chairs with trestle tables for a sunny day garden party and LED furniture for a night of partying and fun with your mates.
Red Carpet Accessories
Most red carpet rental companies in London also offer additional accessories with the red carpets, such as gold or chrome stanchions and velvet ropes. They add to the aesthetics while also managing the flow of guests.
Stanchions and ropes are arranged along the sides of the red carpet to guide guests into the venue and prevent overcrowding or stampedes. Moreover, if you’re hosting an award ceremony or a film premiere where celebrities are to make an entrance, add a designated photo area with stanchions to help the paparazzi get some dazzling shots.
Add in Backdrops and Media Walls
Consider setting up backdrops in a way that they align with the red carpet. Backdrops often include sponsor or business logos to get that promo in throughout the event. A step-and-repeat backdrop, where guests can take photographs and post them on social media, can be great for your marketing strategy. However, you may want to make sure the backdrop is well-lit or glittery, so it truly stands out. A selfie photo booth can also be added to provide some entertainment for the guests.
Set the Event Tone with Lighting
Lighting can help you take the VIP experience for your guests to the next level. Use warm, flattering lights to enhance the space and ensure every guest looks dazzling in their photographs. Spotlights that are focused on the entrance and LED lighting along the edges can also help create a dramatic effect ideal for red carpet events.
Enhance Protocol by Creating a VIP Guest List
If the access tiers are different for the event, make sure to create a separate entrance for VIP guests to give them that special feel. Staff can also be assigned to greet them by name, guide them down the carpet, and make them feel welcome.
Additionally, consider offering them refreshments upon their entrance and partnering with sponsors and vendors to arrange branded gifts to leave a lasting impression. This can particularly be great if you have social media influencers on the VIP guest list who can then go on and post the gifts on their social media to market your brand.
Provide Red Carpet Interviews or Live Coverage
If the event you’re hosting is known to attract public attention or media interest, arrange red carpet interviews at the end of the red carpet. An interview has the potential to make your guests feel like celebrities, along with giving your event publicity.
Conclusion – How to Create a VIP Experience with Red Carpet Hire
Red carpet events are synonymous with prestige and luxury, which is why they require coordination, creativity, and attention to detail throughout the event. By choosing the ideal location, creating a stunning backdrop, and managing VIP arrivals with the utmost hospitality, you can create an enhanced event experience for everyone involved.
Reach out to Daniel Lay Event Services for a quote for red carpet hire in London and Kent.
Frequently Asked Questions – FAQs
Are Red Carpets Always Red?
Red-carpet events are formal or high-profile events such as award shows, premieres, galas, state dinners, etc., where guests walk down a carpet from the entrance to the main sitting area. This carpet is typically red; however, it can be any colour, including black, purple, and blue. Daniel Lay Event Services provides luxury carpets for rent for red carpet events in 10+ colours.
How can I hire a red carpet in London?
It is easy to hire a red carpet in London, Kent, Surrey, Sussex, and neighbouring cities. Simply visit Daniellay.co.uk, choose the carpet/barrier category from the main menu, select the colour and size of your red carpet, select accessories, and place your order!
How much does it cost to hire a red carpet?
The cost of a red carpet varies depending on multiple factors, including but not limited to the quality and size of the carpet, delivery cost, number of posts, length of rope included with the carpet, etc.
Daniel Lay Event Services provides a variety of red carpet packages, ranging from package 1, which includes a 5-metre red carpet with 10 stainless steel or gold stanchion posts and 8 braided barrier ropes, to package 6, which includes a 1.2-metre red carpet with 4 stainless steel or gold stanchion posts and 2 braided barrier ropes.
You may also hire a custom length of carpet, posts, and ropes. Read more here: https://daniellay.co.uk/red-carpet-hire/