Date: 10th September 2024

Posted by: Daniel Lay Team

How to Choose the Perfect Carpet Colour for Your Event?

Choosing the perfect carpet colour for your event is more than just a decorative decision. It sets the tone and mood for your entire gathering. Whether you’re hosting a gala, a corporate event, a wedding, or a graduation party, the right carpet colour can enhance your theme, complement your decor, and make a lasting impression on your guests.

Each carpet colour, whether red, black, blue, or pink, adds a unique style to the event. The right coloured carpet will enhance the look and feel of your event space while also providing a nice background for photos and videos. In this blog, we’ll guide you through the factors to consider when selecting a carpet colour and help you decide which one is best suited for your next event. Let’s dive in and discover how to make your event truly unforgettable!

How Do You Decide the Carpet Colour for Your Event?

Not sure which carpet colour to pick for your next event? Follow these guidelines to make the most informed and fitting choice:

Take the Event’s Theme and Purpose into Account

The colours of the event décor follow the purpose and theme of the event. What is your event? Is it a wedding, a birthday party, a corporate get-together, or a farewell dinner? Pin down the purpose of your event to guide your décor choices.

Once you have identified the purpose, the next logical question is whether the event will have a theme. For example, if you are planning a wedding event, what type of wedding will it be? Are you opting for a classic church wedding, an outdoor wedding, a barn wedding, or a particularly specific theme? Once your thematic direction is clear, décor colour choices will become apparent.

Colour Coordination with the Venue

The colours of the venue where you are hosting the party also play an important role in the choice of décor and, consequently, carpet colour. The decorations and carpet colour should either complement or contrast the venue’s lighting, furniture, and wall colours for the right ambience. The colour you select should bring the different elements of an event together, not make them appear disjointed and chaotic. When in doubt, use a colour wheel to help determine colours that go together.

Consider Colour Psychology

Colour psychology informs us how colours, especially of large background elements, affect emotions, behaviours, and responses. Over the past century, numerous research studies have proved that warm colours like red, orange, and yellow evoke feelings of warmth, while cool colours like blue and green help create a calm and serene environment.

Think About the Event’s Branding and Visual Identity

If you’re planning a corporate or marketing event like a product launch or a company’s annual dinner, the brand colours may supersede other considerations. Choosing brand colours for the décor’ will reinforce the brand’s identity and create a unique look for the event. You can choose the carpet colour to complement or contrast with the brand colours for a cohesive look.

When you want to emphasise brand identity, official colours supersede traditional colours associated with certain occasions. Your event’s theme and colour scheme are vital in establishing the desired ambience and making a lasting impression on your guests. For instance, a soda brand may use a green carpet due to the drink’s colour instead of the traditional red for formal gatherings. Some causes and campaigns have certain colours associated with them. An awareness campaign event for breast cancer will probably have a pink theme, so a pink carpet will be appropriate.

Consider the Footfall and Traffic Flow

Of course, several other factors must be kept in consideration when choosing a carpet colour for events. You may want to choose different colours for different areas based on the traffic and footfall.

certain spots are expected to have a higher traffic flow, we want to select a carpet colour that can withstand the rush. For instance, if you’re using a white carpet at a wedding, it might be best to save it for the ceremony space. The main pathways, which will receive the most foot traffic, should be of a darker colour so stains, scuff marks, and dirt are not visible. Other areas where dark-coloured carpets are more suitable include the buffet area, photo booths, restrooms, networking zones, information desks, display booths, etc.

The Practicality Factor

Finally, event planners must consider the practical side of choosing a carpet colour. Here are just a few points to remember:

  • If the event is crowded, it’s probably best to get a dark-coloured carpet. While a light-coloured carpet will look stunning, you don’t want one at a venue with kids. The same goes for any venue where people consume refreshments, beverages, etc.
  • Lighting conditions can change a carpet’s appearance, so ensure the colour you chose remains attractive under the venue lights. Not only that, but the lighting fixtures should also complement the carpet’s look.
  • 3. Apart from aesthetics, there’s also a need to consider the variations in the cost of carpets depending on their colour. Dirt shows more easily on light colours, so the cost of such carpets might be higher.

Top Carpet Colours to Consider for Your Event

One of the most common questions from people planning an event is what carpet colour they should use for their event. Now that you are aware of the factors that you should consider while choosing a carpet colour, the decision should be easier. To make it even more simple for you, we created this easy event carpet colour guide, which should help you select the right colour for your type of event:

Red Carpet

We usually see red carpets rolled out at major events, especially showbiz ones. They’re the norm for award shows, premieres, film festivals, etc. However, you can also utilise this colour for large private parties, holiday parties, and other big events. The colour red is to symbolise passion, warmth, energy, and excitement.

We offer same-day red carpet hire with delivery and installation in London, Surrey, Sussex, Essex, and surrounding areas. Customers who have chosen to hire Daniel Lay for red carpet hire include big companies like Google, Mercedes-Benz, Jaguar, Toyota, Fenwick, and more. We offer thick, soft pile carpets with sewn, fully bound edges in customised carpet sizing to add style and class to your event.

Black Carpet

A black carpet is an excellent alternative to the standard red runners. Black carpet instantly elevates the ambience of your event. It is an ideal choice for formal events, such as movie premiers, award ceremonies, charity galas, etc. Event planners use black carpets and runners to create VIP areas, a high-class entrance, and exclusive areas in a venue. We are the market-leading providers of luxury black carpet runners and VIP ropes in London, Surrey, Sussex, Essex, and surrounding areas. Check out our black carpet for hire and see if it’s a good fit for your upcoming event.

Pink Carpet

Pink is usually associated with femininity. A pink carpet might be suitable for female-oriented brands, especially in the beauty and skincare industries. It may also be combined with blue for a gender reveal party. Alternatively, pink might be preferred for occasions like a bridal shower, birthday parties, weddings, spring festivals, etc. Pink is also a suitable choice for themed parties, such as Alice in Wonderland, Easter, and more.

Orange Carpet

Brand colours and themes can play an essential factor in deciding how to decorate your event. An orange VIP carpet is a fun add-on that will make your event entrance pop. The bright orange colour conveys happiness, warmth, and whimsy. It is suitable for themed events, corporate gatherings, marketing events, and cultural festivals.

Blue Carpet

Blue often evokes calmness, peace, and serenity. Certain shades are seen as sensible, no-nonsense colours and are often used in trade shows, corporate events, etc. A blue carpet runner will set the tone for your event. We offer the standard 5-meter blue VIP carpet for hire. Additionally, we also offer blue carpet for rent in custom sizes. Tell us the required dimensions, and we will take care of the rest!

Navy Carpet

Navy is a very deep shade of blue, but it deserves special mention due to its specific colour psychology. This colour exudes depth, sophistication, power, authority, and stability. As a result, it’s perfect for high-end corporate events where you want to cover these impressions. Navy is also very close to black, so it’s considered a chic colour suitable for formal parties, black-tie events, etc. The navy is often used in many school uniforms, so it might also be perfect for graduation ceremonies.

White Carpet

White evokes innocence, youth, purity, etc. It’s perfect for weddings, birthday parties, or high-end events. If you’re looking for a classic, luxurious vibe, a white VIP carpet can help achieve that without the traditional red tones. Since it’s also a neutral tone, you may consider using white carpet pieces combined with other colours to balance the overall look.

Green Carpet

Are you planning an event for an eco-friendly product? Are you trying to raise awareness about pollution? If your event is similar to these themes, a green carpet colour might be the most suitable. Green evokes feelings of balance, joy, hope, and strength. It’s also a great colour for food-based events since it symbolises nature and freshness. You can also use green runners for themed birthday parties, corporate gatherings, and even weddings!

Purple Carpet

Purple conveys balance, stability, harmony of emotions, creativity, power, luxury, and royalty. While it’s a unique choice for an event carpet, this colour might be just what you need for creative events like fashion shows, gala events, premiers, concerts, etc. A purple VIP carpet will give any event a vibrant, striking look. If you feel that people will be too much for the whole venue, consider reserving it for the entrance area and using neutrals for the rest.

Gold Carpet

This shiny colour symbolises luxury, wealth, extravagance, royalty, and similar concepts. It’s also a cheerful shade that puts an optimistic vibe in its surroundings. You may consider a gold carpet as an alternative to red when planning award ceremonies, charity events, brand launch events, or any occasion where it’s important to exude glamour. It’s also applicable to lavish wedding parties, VIP areas at corporate events, or a milestone anniversary party.

There might be no hard and fast rules for choosing a certain carpet colour for different events. However, your choice will probably impact how people view the event, how it’s received, and its overall effectiveness.

Bottom Line

Your event carpet is an essential element of décor that will be visible throughout the event. The colour and quality of the carpet play an essential part in reinforcing the rest of your décor. Typically, carpet colour is chosen keeping the type of event in mind; red and black are the colours of choice for formal events, while white is suitable for weddings. However, other factors, such as the theme of the event, brand colours, personal preference, etc., affect carpet colour selection. The tips above will help you choose the right carpet for your event. When you have decided on the colour, pick up the phone to call us, and we will have the carpet of your chosen colour delivered to your doorstep!